Our Next Chapter

We think of January as a beginning month. We set new goals and benchmarks, and we celebrate the end of one year and the start of a new one. Most of us return to work refreshed, rejuvenated and focused on what’s ahead.

For SW&A, it’s a more significant beginning month than years past. I’d say it’s our next chapter as we’ve reached an acceleration point in thinking about where we’re going and how we want to get there. And, while I seldom talk about how we run the business in an article, this pivot is a commitment that I wanted you to know about.

A next chapter brings some obvious newness and commitments that you’ll see right away!

  • A new look and feel to our brand & space
  • A career view of communication skills
  • And, a new book on Storylines & Storytelling