Additional Expertise

Message Development

From sales positioning to product launches to keynote addresses, SW&A helps companies craft their story and leaders shape their vision. Content work can be part of a larger project that combines our writing with team training or executive coaching, or we may draft the story and let you integrate it. We can also evaluate your current message and offer insights on strengths and gaps.

Keynote Speakers

While we spend most days coaching others to be effective, we have a staff of compelling speakers. Sally Williamson is a sought-after keynote speaker on topics ranging from personal brand and executive presence to driving engagement and impact in leaders. Our lead instructors also lead short seminars at company meetings or industry conferences on our program topics.

Facilitated Sessions

Before you can develop a communications strategy, you have to define the strategy itself. We facilitate team meetings and leadership retreats to draft strategic plans, organizational changes or department goals.