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Industry Insights on Executive Coaching and Leadership Training
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Ideas and information on executive coaching and leadership training.
Explore articles from the SW&A team on executive coaching, leadership training, executive presence, storytelling, difficult conversations and growth.
Every leader communicates differently, and every organization faces its own challenges developing the leaders it needs. The SW&A team works with executives, rising leaders and corporate teams to strengthen the communication skills behind effective leadership. In these articles, our coaches, facilitators and consultants share practical perspectives based on the challenges leaders encounter every day.
Topics range from executive coaching and leadership communication training to feedback, executive presence, storytelling and high-stakes conversations. Each article is designed to help leaders understand a communication challenge, consider a new approach and apply it to their work.
Executive Coaching
Executive coaching gives leaders focused support around the situations that matter most in their roles. Explore articles about building self-awareness, strengthening communication habits, improving leadership effectiveness and applying new approaches to immediate business priorities.
Communication
Executive presence is shaped by how others experience a leader’s confidence, clarity, credibility and consistency. These articles examine how leaders can strengthen their presence across meetings, conversations and high-visibility moments.
Leadership Training
Effective leadership training helps leaders turn knowledge into consistent behavior. Read practical guidance on leadership communication, influence, credibility, decision-making and the skills leaders need as their responsibilities grow.

Why a Strategic Leadership Program Should Include Communication
Ask a leadership team to explain its strategy, and you may hear several different versions.  One person describes the financial goal. Another outlines the initiatives. Someone else talks about the market opportunity.  Each answer is accurate but without a connected storyline they may leave employees wondering which priorities should guide their work.  A strategic

What a Global Leadership Program Should Teach Leaders About Communication
A leader shares a new business priority with teams around the world. The message is consistent. The slides are clear. Everyone receives the same information.  But the conversations that follow reveal different interpretations.  One team sees an immediate change in direction. Another assumes the priority applies primarily to headquarters. A third understands the goal but

What Is Executive Presence, and Can It Be Coached?
What Is Executive Presence, and Can It Be Coached? Everyone seems to know executive presence when they see it. Almost no one can define it. Ask five leaders what is executive presence means, and you’ll get five different answers. Some point to confidence. Some point to how someone carries themselves in a room. Some point

7 Signs a Leader Needs Executive Communication Coaching
7 Signs a Leader Needs Executive Communication Coaching Some leadership challenges are easy to identify. Communication challenges are not always one of them. A leader may be respected, knowledgeable and successful while still struggling to communicate as effectively as their role requires. The signs can be subtle. Meetings take longer than they should. A strong

Leadership Training: Why Communication Is the Skill That Makes It Stick
Leadership Training: Why Communication Is the Skill That Makes It Stick Organizations invest in leadership training for good reasons. They want leaders who can set direction, develop their people, and guide the business through change. So leaders head off to a program. They learn models and frameworks. They leave with a binder, a few good

Executive Communication Training: Why Presentation Skills Aren’t Enough
When organizations look for executive communication training, they often start with presentations. It makes sense. Presentations are visible. They’re high stakes. And everyone has sat through one that didn’t land. But think about how an executive actually spends the week. A leadership team meeting where a decision needs to be made. A board discussion that
BetterUp: How to Build Executive Presence in 8 Steps
BetterUp features Sally Williamson’s book, The Hidden Factor: Executive Presence, as a recommended resource for leaders looking to understand, strengthen and apply executive presence. (Read the article)
PRSA: The Secrets of Becoming a Masterful Storyteller
In this PRSA article, Sally Williamson reveals how leaders can become masterful storytellers by giving each story a clear structure, creating listener interest and transferring emotion. (Read the article)
Whether you're preparing for a board presentation, stepping into a new role, or just ready to stop leaving impressions to chance, we'd love to hear what you're working on.
