Storylines & Storytelling: What They Remember and Repeat

Our latest book, Storylines and Storytelling is the perfect gift for the leader who wants to strengthen their impact and become a more compelling communicator.

It takes a three-step formula to reach compelling communication: a clear storyline, memorable stories and a compelling storyteller.  Storylines & Storytelling validates each step of the formula through in-depth research and interviews with hundreds of storytellers.  Sally introduces a roadmap for developing and delivering content that transforms every communicator into a compelling storyteller.

Storylines & Storytelling: What They Remember and Repeat


Stories are a universal communication tool that engage all listeners because we relate to stories and can see ourselves within the experiences. But, when stories are used in business settings, we expect them to deliver more. We need stories to be remembered and repeated. And, that’s a challenge.


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