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Methodology?

Leading Executive Conversations

How to Engage an Executive Quickly and Effectively

The missing component in most executive conversations is a clear message.  More than any other listener, an executive wants to know the bottom-line benefit or decision that needs to be made right up front.  The SW&A methodology introduces a message formula to bring clarity to a conversation quickly. And our framework provides flexibility so that a communicator can adjust to an executive’s level of knowledge and interest throughout the discussion.

This workshop teaches the fundamentals of organizing a high-level conversation from the executive’s perspective.  Through a role play and coaching, participants gain insights to structure these conversations and lead them with confidence.

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